Apr 07, 2022
In Beauty Forum
And Wanyi, the industry junior of Tmall Foods Fresh Division, chose Jiawo Frozen Durian Meat. Joyvio is a typical "hidden champion". In the past, most of the business was to B business, supplying other merchants offline, and was not recognized by consumers. Until last year, Xiao Er took the initiative to find Jiawo, and the other party felt the general trend of fresh food e-commerce and entered Tmall at the end of the year. This year is the first 618 Joyvio participated in. Taobao reorganizes shopping guide tools: after search, the list "resurrects" Those popular products that have accumulated a reputation for a long time are hard currency everywhere. Jiang Nian and Xiaoer think that they are not of much recommended value - just look at the best-selling list. However, new brands will face the problem of high cost of trying new products. The recommendation logic of the juniors is to see whether the product is popular. Durian is a frequent visitor to Weibo’s hot searches this year, and e-commerce sales are also exceeding 100%. The speed of growth is growing; each cleansing oil has the sms marketing service endorsement of Li Jiaqi, which is easier to recommend. Most of the products that can be selected for the second list will become "trend categories".